Every system has incentives. Most are accidental. The formal incentives are visible: quotas, bonuses, promotions. But the real incentives — the ones that shape behavior — are often invisible.
We asked an AI to analyze common business models and identify the hidden incentive structures. The results were uncomfortable.
A subscription model incentivizes reducing churn, not maximizing value. A per-seat license incentivizes adding users, not making the tool better. A success fee incentivizes closing deals, not ensuring fit.
None of these are wrong. But they're rarely discussed. AI can help surface the incentives you forgot to design.
OOretz Team
Building tools for AI-augmented thinking